While the results of the technology, that he called the “most disruptive ever”, could also be positive, he stressed there was “a risk to the public for sure”, and the technology should be regulated. “If we are not careful with creating artificial general intelligence, we could have potentially a catastrophic outcome.” “There is a great danger for digital superintelligence having negative consequences,” the billionaire said. Mr Musk, who was interviewed on stage by ad industry veteran and Publicis Groupe chairman Maurice Levy, also used the platform to repeat his concerns about the dangers of letting artificial intelligence develop unchecked. Still, he quipped about his $44 billion purchase: “If I’m so smart, why did I pay so much for Twitter?” He said she would do a “great job” handling “advertisers’ concerns” about posting ads on the social network. Mr Musk hired Ms Yaccarino, a former NBCUniversal ad executive, to improve the company’s relationship with brands. Twitter recently lost two executives in charge of making sure the site was moderated for violence, hate speech, pornography and other content that businesses are hesitant to promote their products alongside. Since October, Twitter’s advertising revenue has fallen by 50 per cent, Mr Musk said in March. When Mr Musk took over, advertisers began fleeing Twitter because they were concerned about the type of content their ads would appear next to. Use of the network is at an all-time high and “almost all the advertisers have said they have either come back, or they will come back”, he said. Since Elon Musk announced he was buying Twitter last month, the billionaire has sent out tweet after tweet outlining his plans for the platform, touching on everything from new features to. The billionaire also expressed optimism about new chief executive officer Linda Yaccarino’s ability to court advertisers. Mr Musk said he believed that most regular users of Twitter would say that their experience on the site has improved. Musk at the Vivatech conference in Paris. “My hope was to change that and have it be positive for civilisation,” he said as part of a wide-ranging discussion at the VivaTech conference on Friday (Saturday AEST) in front of a crowd of about 4000 people. Elon Musk, speaking at a conference in Paris, says he bought Twitter because the social network was having a “corrosive effect” on civil society that he hoped to improve.
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